Fonts in movies

I love this kind of attention to detail… Typecasting is a discussion of how well movies do getting time period appropriate fonts in their onscreen typeset materials. A sample: In the movie Chocolat (set in the 1950s), we see a sign that features a font that was introduced in (quel horreur) 1978! “Perhaps the mistake is understandable. ITC Benguiat was designed in a quasi-Art Nouveau style. It is likely that Art Nouveau typefaces would still be in use in provincial France of the mid-fifties. But not ITC Benguiat. It didn’t exist. [seen on]

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